Mumbai, November 17, 2003: Zee Network today announced the appointment of Mr. Nittin Keni, as CEO of Film Division. Nittin shall be Head of the entire Film Business including production of motion pictures, co-ventures, setting-up of domestic and overseas distribution network. In addition his company, Nittin Keni Creations Pvt. Ltd. has been contracted to produce two feature films per year for the group. Nittin would also be responsible for synergising film production & distribution initiatives with Padmalaya Telefilms Ltd.
On his appointment Nittin who produced blockbuster mainstream film “Gadar”- Ek Prem Katha, said, “My priority at Zee will be to create a sound, transparent and efficient Global distribution network for our feature films. My main concern is “piracy” which is rampant and the No. 1 scourge of the film business.” Among other initiatives of the group against piracy, he will soon lead a film delegation to Delhi to take up the matter with the central government.
Nittin is an Engineer and Post-Graduate in Management from IIM Kolkatta. He was with NFDC before joining Zee at its inception. His return to Zee Network is at a significant time when the network is ready to take up larger challenges, new initiatives and respond to opportunities with unique synergy and strength as India’s largest vertically integrated media and entertainment company.
Nittin a well-known film and television professional who had a long and fruitful association with Zee network. He was the first Executive President of Zee TV and the first CEO of Zee Cinema when it was launched in 1995. He was also involved in creating durable television properties like “Zee Horror Show” among others and executed film projects like “Phir Teri Kahani Yaad Aai”, “Aisi Bhi Kya Jaldi Hai” and “Fareb”. Zee Network with the overall objective of contributing to significant global positioning of Indian Cinema, has decided to enlarge its operations in the field of production and distribution of Indian films both mainstream and cross over within India as well as in the overseas.