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Zee Cine Awards 2016 is the most awaited property of Zee Entertainment Enterprises Limited (ZEEL), one of India's leading television media and entertainment companies.


PRESS RELEASE

13 October 2017

Zee Cine Awards 2016 is the most awaited property of Zee Entertainment Enterprises Limited (ZEEL), one of India’s leading television media and entertainment companies. After leaving memorable footprints across several international territories, Zee Cine Awards 2016 will be held in Mumbai. This year, Zee Cine Awards 2016 gets bigger and better as it introduces the ‘Jury Awards‘ and is India’s first ‘Integrated National Award‘ for cinema. Zee Cine Awards 2016 will be telecast simultaneously on Zee Cinema, Zee Cinema HD, Zee Anmol and Zee Tamizh on 5th March. It will reach out to an expansive universe of ZEE’s channels that entertains over 959 million viewers across 169 countries.

The Zee Cine Awards 2016 evening is surely going to be a starry one. The event took place in the most popular place of Mumbai that is the Reliance Jio Gardens, Bandra. Along with the awards ceremony, there were also many performances from the leading stars of B-town. Zee Cine Awards has emerged as the most prestigious platform recognizing excellence in the Indian film industry. Year after year, the biggest names of Indian cinema congregate at Zee Cine Awards to celebrate the best contributions made to the world of films in the previous year.

The show will be hosted by Bollywood Town’s Hero Shahid Kapoor and filmmaker Karan Johar. The award night will witness great performances from quite a few Bollywood celebs right from Anil Kapoor to Sonakshi Sinha.

Zee Cine Awards recognises outstanding film achievements and is the truest measure of viewers’ choice in movie awards. Maintaining the legacy of a transparent judging process, the jury this year too, is a brilliant mix of senior and renowned members of the industry like Rakesh Roshan, Anurag Basu, Prasoon Joshi, Resul Pookutty, Leena Yadav, Ravi K Chandran, Shantanu Moitra. The panel members will be picking actors and technicians who will be nominated for their excellence in cinematic achievements and then pick the winners. The jury will select the best in the field of acting, direction, music and cinematography.

This year at Zee Cine Awards 2016, International Icon of the year award is sponsored by UK’s one of the leading Mobile Virtual Network operator Lycamobile as Lyca International Icon of the Year Award.

Subaskaran Allirajah, Chairman of LycaMobile says “I am delighted that for the first time Lyca Group is associated with the Lyca International Icon of the year award” at “Zee Cine Awards 2016″. This marks an important step in our engagement with the film industry of India.”

Neeraj Dhingra, CEO, Europe says “It is a pleasure to have Lyca as one of the key sponsors at the Zee Cine Awards giving away the Lyca International Icon of the year award. Lyca has been a special client of Zee over the past several years and now this presence at the Zee Cine Awards which will help connect with Zee viewers across the world strengthens this relationship. Lyca’s presence across 20 countries in the world and their reach complements our philosophy “Vasudhaiva Kutumbakam” – The World is my Family. We look forward to forging many such partnerships in the future.”

Don’t miss this extravaganza of Bollywood on Zee TV Europe on 5th March 7:00pm & Zee Cinema on 27th March at 7:00pm.