Since inception, ZEEL has been entertaining its viewers by showcasing stories set in varied cultural backdrops. Over the years, it has grown from one channel to a multi-faceted entertainment content company. However, at its core, it still strives with the same enthusiasm to create content that evokes a range of emotions, provokes viewers to think beyond conventions and mirrors the cultural and societal aspects, driving a gradual change. Our five businesses – Domestic Broadcast, Digital, International, Movies & Music and Live Events – are designed to cover a vast spectrum of entertainment needs of the consumers. These businesses produce around 500 hours of original content across formats every week which is distributed through multiple platforms. Our content reaches audiences around the world in 20 languages. We continually strive to understand our viewers’ evolving socio-cultural profiles to add more products and create new content to satisfy their ever-changing entertainment needs and preferences.
ZEE5 is one of the fastest growing video-on-demand entertainment platforms in India. With original content in 6 languages, one of the largest Indian movie libraries, catch-up content and live TV, engaging shows and movies from around the world, news, music, live events and much more, ZEE5’s content offering makes it a one-stop entertainment destination for Indian consumers. To cater to India’s multi-lingual audience, ZEE5 offers content in 12 Indian languages. In its first year of launch, ZEE5 has become the largest producer of digital original content in the country. To make its content available to a wider audience and make it convenient for users, ZEE5 is partnering with key stakeholders in the digital eco-system. ZEE5 has achieved an impressive start and it will build on this strong foundation by offering diverse, high quality content, expanding its reach through partnerships, and using technology to enhance user experience.